How to Give Your App the Attention It Deserves
You’ve worked hard developing an app that will excite your readers. Rather than leaving it to chance that the app will be successful, Walsworth can help it take center stage when it’s launched with our new, and exclusive, A Practical Guide to a Successful App Launch. This helpful guide gives you a detailed roadmap for releasing a new app by taking you through the entire app launch process. Additionally, the guide has step-by-step directions for the pre-launch, launch and post-launch…
Read More
How to Increase Your Press Release’s Visibility
Press releases can be a valuable content marketing tool for promoting your online magazines, web catalog or any other aspect of your business or brand. But writing compelling copy is only half of the equation. Getting people to actually look at your release is the other. And there’s a rather simple way to gain more visibility for your press releases: throw in some visuals. PR Newswire performed a hearty analysis of the more than 1 million press releases in its…
Read More
Where to Find Creative Talent for Your Publication
Let’s say you have the greatest idea for your company’s next killer publication. You already have the artwork, layout, writing topics and other content in mind. But you still need the talent to create it. Whether you’re looking for graphic designers to work on your series of lifestyle publications, writers to flesh out your digital magazine contents, or artists to make your eBook pop, finding creative talent may not be as difficult or time-consuming as you may think. Referrals Creative…
Read More
A Practical Guide to a Successful App Launch: Coming Soon!
When it comes to successfully launching an app, you have good news, bad news and great news. The good news is that apps are a booming business, that took in $25 billion last year alone. The bad news is that more than 700,000 apps are already kicking around on Google Play and Apple’s App Store, serving up swarms of competition. The great news is you have a way to propel your app to center stage with the Walsworth App Launch…
Read More
5 Reasons to Be Optimistic about Book Publishing
With the advent of digital everything, traditional book publishing may have lost some of the attention it used to command. But it certainly hasn’t lost any ground when it comes to sales or popularity. In fact, the book publishing industry is not only going strong, but it is embracing new technologies, evolving to meet new challenges and providing fresh options for publishing your content. Check out five reasons to be optimistic about its future. 1. Steady Sales E-book sales have…
Read More
How to Evaluate Your Online Presence
When it comes to the modern mode of doing business, your online presence is pretty much your life. This counts double if you happen to be an app creator, digital magazine or other entity that relies on Internet activity to keep your business alive. Your company website is the core of your online presence, and it should be fortified by social media profiles and an active content marketing strategy. A few signs can indicate your online presence definitely needs a…
Read More