Repurpose and monetize existing content with a book
Reduce, Reuse, Recycle. This is the mantra of those who want to avoid waste and repurpose useful material to extend its value. This mantra doesn’t just apply to plastic bottles…
Read More 
Publishers Should Identify Niches to Increase Reader Engagement
“You can please some of the people some of the time, you can please all of the people some of the time, but you can’t please all of the people…
Read More 
5 Ways Your Association should be Using Video to Engage Members
Video is an increasingly useful resource for every organization working to connect with people. It can be a great tool for further engaging your members. Adding video to the ways…
Read More 
FAQs for Walsworth’s Customer Service Department in Michigan
Walsworth’s Customer Service Department serves a vital role in ensuring good customer experience. “We’re the liaison between the customer and the manufacturing plant,” said Jake Pschigoda. He oversees the Customer…
Read More 
A Day in the Life of a Startup Publisher: John Olsa’s Best Practices
In 2016, John Olsa left his longtime job to pursue a dream. He’d spent 15 years selling advertising for several publications, but was ready to start his own publishing company.…
Read More 
80 Facts to Celebrate 80 Years
The Walsworth story began in 1937. This year, the company celebrated 80 years in business. To commemorate 80 years, Walsworth has been sharing fun and interesting facts about the company…
Read More