Shiloh Scott is the Digital Marketing Manager for Walsworth. They enjoy studying the ways print and digital mediums can be used to support each other. Shiloh holds a Bachelor of Arts in Communication from Truman State University in Kirksville, Missouri.
In 2016, John Olsa left his career of 15 years to pursue a dream. He’d spent a decade and a half selling advertising for several publications, but was ready to…
Video is a growing component of marketing, engagement, training and communication in general. Video marketing can be powerful, but your association may lack the resources to create and implement an…
Your association performs an important function for people united by a common interest, career or goal. Members look to you for guidance, education and to stay informed. A well-run blog…
Professional event coverage can be a powerful tool to take your association event to the next level. Internal event coverage is different from outside media coverage, but can be just…
Social media is a tool with enormous potential value for associations. However, it’s not as simple as simply dashing off a few sentences and hitting “post” every now and then.…
The Walsworth story began in 1937. This year, the company celebrated 80 years in business. To commemorate 80 years, Walsworth has been sharing fun and interesting facts about the company…
A great event deserves great promotion. It’s not just about getting people to attend; good promotion helps create a more enjoyable experience for attendees and vendors alike. The right promotion…
Walsworth is proud to announce G7 Master Qualification at yet another of its facilities. The team in Saint Joseph, Michigan, achieved the status after thorough testing and inspection. The certificate…
Many options exist for augmenting your association’s publication. Technology has opened up opportunities for associations, and Walsworth’s eBook, Finding the Right Podcast and Webinar Partner for Your Association, will help…
November 13 UpdateThe Postal Regulatory Commission (PRC) announced on November 10, 2017, that it has approved the rate changes as submitted by the United States Postal Service (USPS). – –…